The Mac Effect
How Mac Reduces Business Costs: A Lifecycle Approach for Long-Term ROI
Many organizations still believe Mac is “more expensive,” but today the data says the opposite. Across the entire device lifecycle, Mac delivers lower total cost of ownership (TCO), stronger ROI, and a dramatically better employee experience. At The New IT, as an Apple Premium Technical Partner, we help businesses implement Apple devices that reduce IT workload, strengthen security, and boost productivity from day one.
And let’s be honest — running your business on outdated (and insecure) tech is so last decade.
The Old Myths Are Holding Businesses Back
Many decision-makers still hesitate to introduce Mac based on outdated assumptions. Let’s address four common myths — and why they no longer hold up.
Myth 1: “Mac is too expensive.”
While the upfront cost can be a bit higher, Mac devices:
Last far longer
Generate fewer IT tickets
Retain more of their value
Boost employee efficiency
Those advantages outweigh the initial investment.
Myth 2: “Mac isn’t enterprise-ready.”
Modern macOS integrates smoothly with MDM, single sign-on, compliance tools, identity systems, and large-scale deployments — often more easily than Windows.
Myth 3: “Mac is hard to secure.”
Apple builds security directly into the hardware and OS. Features like FileVault, Gatekeeper, and XProtect dramatically reduce threats — and lower breach risk by as much as 90%, according to Forrester.
Myth 4: “Mac can't work in a Windows environment.”
It can — and seamlessly. Microsoft 365 apps are fully supported, and tools like Jamf ensure Mac fits right into existing enterprise workflows.
Where Mac Creates Real Savings
Longer refresh cycles
Organizations get an average of 13 extra months of productive use from Mac devices.
Zero-touch deployment
Automated setup through Apple Business Manager lets employees start working immediately — cutting onboarding time dramatically.
Lower IT support costs
Mac generates 60% fewer support tickets and allows IT teams to manage twice as many devices.
Built-in security = fewer incidents
With fewer security tools required and fewer breaches overall, companies reduce cost and risk.
Higher employee productivity
At Cisco, Mac users saw faster deal creation and closure — with up to 10.9% higher bookings.
Higher resale value
After four years, Mac retains 30% of its value versus 15% for typical PCs — saving nearly $500K in Forrester’s model.
The ROI Is Clear
Forrester reports:
$547 lower TCO per Mac over five years
186% return on investment
This makes Mac not just a premium choice — but a financially smart one.
The New IT Helps You Maximize The Benefits
As a trusted Apple Premium Technical Partner, The New IT delivers:
Free expert consultation to guide your Apple-first strategy
Zero-touch deployment
Apple-first MDM and security (Jamf)
Stronger compliance and visibility
Reduced support volume
A better, more modern employee experience
If you want a future-ready device strategy that saves money and elevates productivity, Mac is the clear winner — and we can help you get there.
Ready to explore what a Mac-first strategy can do for your business? Let’s talk.
